40 Lessons Part 4: The Future

Hi there, welcome to the final installment in our ’40 Things We’ve Learned From 4 Years in Business’ series.

In Part 1 we covered the big topics of Foundation, Fear & Faith, Part 2 covered our lessons on Teamwork & Trust, and last week in Part 3 we talked about our Customers. Go ahead and catch up if you need to 🙂

And so this week, we’re talking about THE FUTURE. And even though things may change, our plans for the future of our business are positively influenced from everything we’ve learned so far on our road to success.

Ready for our last 10 Lessons? Let’s get started!

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40 Lessons Part 3: Customers

Hi there, welcome to Part 3 of our new ’40 Things We’ve Learned From 4 Years in Business’ series.

If you’re new to the blog, last week in Part 2 we shared our insights about Teamwork, and back in Part 1 we covered the big topics of Foundation, Fear & Faith. Go ahead and catch up if you need to 🙂

And so this week, we’re talking about CUSTOMERS. We’ve learned a lot (fun lessons as well as difficult ones) and we’re excited to jump in and share with you today.

Let’s get started!

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40 Lessons Part 2: Teamwork & Trust

Hi there, welcome to Part 2 of our new ’40 Things We’ve Learned From 4 Years in Business’ series.

Last week in Part 1 we covered the big topics of Foundation, Fear & Faith. If you missed it, you can check it out here.

We’re so fortunate – dare we say, #blessed – to consistently work with some amazing people who are at the top of their game. And in year 2 of our business, 2014, we brought more people on board as our client base and service offering grew.

So this week, we’re talking teamwork & trust. Here’s what we learned…

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40 Lessons Part 1: Foundation, Fear… and Faith!

Hello and welcome back to our blog!

This month, we’re doing something really different from our usual posts, by sharing ’40 Things We’ve Learned From 4 Years in Business’.

Today is Part 1 and we’re covering the biggies of Foundation, Fear & Faith… yikes!

We’ve had an absolute ball since starting In The Bag PR in 2013. Sure, it hasn’t all been smooth sailing and we’ve learned many valuable lessons along the way, but we’re here, we’re happy and we’re excited for the next chapter!

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Welcome August!

Welcome August!
Our quote today is from Eleanor Roosevelt, “Do one thing every day that scares you.”
And this month, we’re doing just that by sharing 40 of our best lessons from our first 4 years in business. We’re getting up close and personal, so stay tuned for the series on the blog.

Whatever you have in store for August, whether it be business as usual in the summer sun, or a quieter workload while the children are on holidays, we hope you have a wonderful time!

To your success!

The team at In The Bag PR xox


4 Questions That Need Answering Before You Hire A PR Agency For Your Startup

Just starting your business?  There’s so much advice on every aspect of sales and marketing that it’s very easy to get confused and overwhelmed with all the options available to you.
PR can be a valuable starting strategy for many brands, but it’s definitely pays to know when the time is right for you – for your brand, your resources and your budget.
This week on the blog, we’re discussing *when* a new business should engage a professional PR agency. You may be surprised by our thoughts, so keep reading to get our honest, unbiased advice…
Let’s get down to it…

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How To Get The Best PR Coverage For Your Next Launch

It’s easy to dismiss PR as a bit of a mystery and adopt a, ‘let’s just see what happens’ approach when you’re launching a new product. However the truth is that there are many things you *can* control to maximise coverage.
In this blog post, we’ll cover what you can do before, during and after your product launch that can influence your overall success.

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Christmas…In July? Plan Ahead for PR Product Placements

Yes, you read that correctly! We’re starting to get into the Christmas spirit here at In The Bag PR, even though we’re only a week into July.
In fact, we’re feeling so festive that we’re considering setting up the xmas tree a few months early… Maybe…
July is a significant month for product brands, as journalists are eagerly preparing their December features. If you want to boost your sales and exposure this festive season, now’s the time to do it!
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Saying Hi To July

Welcome July!

Summer is in full swing  – mostly – and this month is gearing up to be a mighty big one for In The Bag PR, with professional and personal highlights all round!

Watch this space for updates 🙂

And whatever July has in store for you, enjoy!

To your success! The team at In The Bag PR xox


How To Recover From A Lacklustre PR Launch

You’ve developed your new range… you’ve planned and executed your marketing & PR strategy… you’ve set up for success… you’ve even meditated on your results…
And: crickets.
If you’ve ever had a less than ideal PR launch and you’re feeling deflated and wondering what to do next in your PR strategy, then this post is for you.

Spoiler alert: all is not lost 🙂 Continue Reading