Social Consciousness is here to stay.
Across the board it’s clear that consumers are making decisions based on factors such as the environment, diversity, and their social conscience. This goes for big brands and small businesses – strong and meaningful corporate social responsibility initiatives are now non-negotiable, in fact 77% of consumers are more likely to use companies that are committed […]
Social media, especially Twitter, will continue to be one of the quickest ways for subject matter experts (SMEs) to reach the media ♀️
The way social media is being used is constantly evolving – even in 2023. Twitter.com is the 9th most visited website globally. Twitter’s user count is expected to grow upwards of 335 million in 2023. 54% of Twitter’s audience are more likely to purchase new products (https://blog.hootsuite.com/twitter-statistics/). Despite Elon’s best efforts! Twitter can also be […]
PR Trends for 2023 – Welcome
Once a month we’ll share PR trends for 2023, giving you some insider knowledge on the who’s, the what’s, and the why’s of PR and marketing. If you’d like more information – get in touch. January – A whopping 94% of PR professionals said that individual, 1:1 emails are the most effective way to pitch […]
Tis the season to be jolly
Here at In The Bag PR we’ve been talking about Christmas since July, suffice to say – we’re ready for the mulled wine now! Now is a great time to review your year in marketing, what worked well, what resonated with your target audience, what sold the best? Look through your coverage and engagement, the […]
Spring/Summer 2023 Saweetieeeee!
It’s nearly Christmasssssss! So why are we talking about Spring/Summer 2023 in December?? Because that’s where the minds of long lead journalists are right now. Everyone is busy planning what the next big thing for 2023 will be, so if you’re in the know – it’s time to start pitching out your ideas. Don’t forget […]
Long MAY she reign
Long MAY she reign We’re planning ahead to the Queen’s Platinum Jubilee this month with Jubilee photoshoots and lots of Jubilee social media to tie into this unique key date and news hook. “Insider tip – there are lots of free tools and software that can help with your comms approach.” In order to make […]
A Grape Day
A Grape Day at the Louis Pommery England Harvest On 14th October 2021 Louis Pommery England celebrated the harvest at its vines in Pinglestone, Hampshire. Carefully chosen for the unique quality of chalk in the terroir, the altitude and the shelter, the Pinglestone Estate has some of the best terroirs in the UK. All of […]
Gimme gimme kimchi
Gimme gimme kimchi We often talk about ourselves as a London agency based in Dorset. We have London connections, a cosmopolitan ethos and let’s be honest, we’re all about the amazing food (and drink) available in our favourite city! Another thing that rings true with this London agency statement is that we have national, and […]
Scared Of PR? You Need To Read This…
Scared Of PR? You Need To Read This… PR is still a big unknown – and sometimes a big mystery – for many businesses. And with so many unanswered questions, sometimes it’s easier to do nothing for a while than it is to move forward. Sound familiar? 🙂 In this post, we answer all the […]
Balancing Your Backstory: The Key To Newsworthy PR
Balancing Your Backstory: The Key To Newsworthy PR . We all know someone who can’t help but go into too much detail when telling a story: getting to the point takes so long that by the time they’re there, we’ve tuned out. The punch line loses its ‘punch’ because even though the tale was [eventually] fantastic, the key message […]
