Balancing Your Backstory: The Key To Newsworthy PR
Balancing Your Backstory: The Key To Newsworthy PR . We all know someone who can’t help but go into too much detail when telling a story: getting to the point takes so long that by the time they’re there, we’ve tuned out. The punch line loses its ‘punch’ because even though the tale was [eventually] fantastic, the key message […]
SEA LIFE – Weymouth Night & Day Experience
In early 2020, Weymouth SEA LIFE Adventure Park approached In The Bag PR to help with the launch of a brand new exhibit ‘Night & Day experience’. Following over half a million pounds-worth of investment, the new attraction was designed to guide visitors through 24hrs of a coral reef as it transitions from night to […]
#blacklivesmatter
#blacklivesmatter In The Bag PR stood in solidarity with the #blackouttuesday movement on the 2nd June 2020. We had not spoken about the tragic murder of George Floyd before or expressed any opinion on previous racially motivated attacks. Sophie, one of our directors offers some context to the motivation behind participating in #blackouttuesday. “Personally, I […]
Have courage and be kind – Mental Health Awareness Week
Have courage and be kind – Mental Health Awareness Week The theme for Mental Health Awareness Week this year, 18-24 May 2020, is ‘kindness’ and it couldn’t be more apt. Here at In The Bag PR we are a small but close team and have always been lucky to have each other – especially over […]
Finding the connection, the world in 2020
Finding the connection, the world in 2020 We’re beginning our 6th week in lockdown and it doesn’t seem like the end is in sight just yet. As with businesses across the UK, our clients are all working hard to adapt to the current environment be that working from home, evolving their offerings, and looking for […]
Working in Isolation – the COVID-19 update
There are definite pros when it comes to working from home – what’s more comfortable than your laptop, sofa and joggers? However, with isolation stretching ahead for an unconfirmed time, the idea of working from home may be wearing a little thin. Here at In The Bag we have always prided ourselves on offering flexibility […]
Champagne Pommery – Press Trip
Champagne Pommery – Press Trip One of the great parts of our job is putting together and attending press trips for our clients. Press trips provide us with the opportunity to immerse journalists in our clients, helping them to experience firsthand exactly what the client is all about. When one of these clients happens […]
Merry Christmas & a Happy 2019!
Just a quick note to wish you all a very Merry Christmas and a Happy new Year from all of us at ITB PR. We enjoyed a great team Christmas get together last week and very much look forward to kicking arse in 2019! We will keep you updated on Pippa welcoming her little bubba […]
Christmas is Coming…
The sun is shining, the kids are out of school and the summer holidays are here to be revelled in! So, what’s going on at In The Bag HQ? Christmas of course! As in the world of retail, the world of PR likes to plan far in advance, and the requests for Christmas trends, products […]
Let Them Bloom
We’ve been feeling very motivational this month here at In The Bag HQ, and we’ve been getting the impression that the brands (and people) we love all need a big, collective cuddle! . (And maybe some wine. Definitely wine.) . If things have been tough for your business this month, look to the sunshine after […]
