In The Bag PR has received Recommended Agency Status by the Recommended Agencies Register (RAR) for the third year running. RAR is part of The Drum’s service to help guide brands when choosing agencies to work with.
The Drum is a global media platform and the biggest marketing website in Europe. These prestigious recommendations are awarded by the RAR once brands have left feedback on the agencies they work with – the RAR database contains over 45,000 ratings from brands.
In The Bag PR’s clients were asked to rate the agency and give testimonials to support the process. RAR also completed a rigorous review of In The Bag PR’s services. PR Strategy, Corporate PR, Social Media Content, Trade PR, Corporate Communications and Media relations were all highly rated.
The RAR is the only focused scheme on agency performance and measures agencies on creativity, innovation, client service, effectiveness, professionalism, strategic thinking ability, value and ability to deliver projects on time and on budget.
Pippa Gibb, Director comments:
“To retain our RAR status for the 3rd year is just fantastic – especially as the recommendation is ultimately coming from our clients. We’ve had a busy 12 months with moving into a new office, taking on new clients, launching marketing products and expanding our team. To receive an accolade such as this shows that our hard work and dedication is paying off and we’re delighted.”
In The Bag PR, now in its 5th year, is continually expanding and evolving its offering. The successful introduction of a new product PR service has been a big focus for 2017 so far.