Bobby Rabbit

When owner Nicky was just one years old, Bobby came into her life. He arrived on Nicky’s birthday, with lots of love from her beloved Nana. From that day onwards he accompanied Nicky, here, there, well pretty much everywhere. Bobby Rabbit was real. And still is.

Bobby Rabbit launched in November 2015 after gaining traction as a blog. Founder Nicky King has a background in interiors, heading up the launch of the Habitat Kids collection, and chooses products with the wider interior view in mind.

A home for kids’ products that capture the same magical spirit she has grown to love and cherish. Fun over fashion and lifelong over throw away. Sparking imaginations and creating precious memories.

Owner Nicky is a Proud mum of two kids and Bobby Rabbit.

In The Bag PR are working with Nicky and the team to bring their stunning brand and products to the attention of the UKs top journalists and bloggers, as part of our successful Editorial Product Placement Service.


For press enquiries contact our Directors, Sophie Kermani or Pippa Gibb on 01305 783222. Alternatively email


Photography courtesy of Bobby Rabbit | Website