The sun is shining, the kids are out of school and the summer holidays are here to be revelled in! So, what’s going on at In The Bag HQ? Christmas of course! As in the world of retail, the world of PR likes to plan far in advance, and the requests for Christmas trends, products and services begin in July.
We research upcoming trends for Christmas so that we can work these into the information we send out to journalists, tying in our clients and their offerings. Our press releases provide photography, prices and links to buy/contacts and any extra info on the products or services. We ensure that journalists have everything they need to plan their features and spreads.
It may seem odd to plan so far ahead, but it pays dividends when it comes to Christmas coverage.
Ho Ho Ho!
We’ve spent the afternoon giving our website a little refresh….hope you like it! Something new is the addition of our 2017 Editorial Product Placement Infographic on our coverage page. Totally blown away with the figures for 2017. We have generated some AMAZING coverage for our clients.
If you are a brand looking to generate more press coverage in 2018 then we’d love to talk to you! Contact our Directors, Sophie Kermani on 07739 554794, or Pippa Gibb on 07970 441046. Alternatively email firstname.lastname@example.org
The top 8 brands on our Editorial Product Placement service have reached nearly 39 million people in live coverage in the last 12 months. Want to reach more customers? And only pay for results? You know where to find us…
We’ve been feeling very motivational this month here at In The Bag HQ, and we’ve been getting the impression that the brands (and people) we love all need a big, collective cuddle!
(And maybe some wine. Definitely wine.)
If things have been tough for your business this month, look to the sunshine after the rain.
It’s bound to come… even in the UK!
It’s not about trying 12,000 things a couple of times.
It’s about doing a couple of things 12,000 times over.
Consistently isn’t the sexiest business tool out there, but it’s one of the most valuable.
Once you’ve got it, keep it.
Positivity attracts positivity.
Success attracts success.
Thoughts become things so always remember that what you want, wants you.
Want the best. You deserve nothing less.
This can be one of the most motivating, or most sobering facts about entrepreneurship.
Building your dreams – your business, your family, your life – takes courage.
But when you’re done?
At least your dreams will be yours.
To your success!
We can all learn a lot from Tay-Tay.