Well done, you!

It’s rare for brands to burst into the scene grand have their first *ever* piece of coverage in #vogue or #condenaste

Celebrate your milestones along the way: in your local papers, with up and coming influencers, in regional magazines.

Then, when you’re ready for the big ‘uns, you’ll have an established PR portfolio to give credibility to your brand.

Every milestone is a big step 😘

Build a brand!

You became an entrepreneur to be different. To write your own rules.

It’s easy – very easy – to let your story slide over the years, and focus too much time on your ‘how’ instead of your ‘why’.

Your WHY is the foundation of your brand.

And when you have a brand… not just a business… the world is your oyster.

It starts with your story

The beautiful thing about PR – especially when it comes to product PR – is that the media isn’t seeking perfection.

Newness. Novelty. Trend-setting. Sexy… sure.

But perfection? It’s on the list, but no where near the top.

Your takeaway: start where you are. Start with your story.

You’ve got this.